Measure pace. Protect the floor. Use the shallowest step that works.
This page explains the reasoning behind Sale House campaigns in plain language. It is product methodology, not financial or accounting advice.
1. Start with observable selling pace
A product is not slow merely because it has been in the catalog for a certain number of days. Sale House considers sales history and available inventory, while protecting products that do not yet have enough history to judge.
2. Anchor steps to the captured original price
Campaign percentages are calculated from the original price captured at campaign start. A 10% step followed by a 15% step means 15% off the original price—not another 15% off the already reduced price. This keeps the ladder understandable.
3. Check the effective sale price
The proposed sale price must remain positive and respect the merchant's price and margin boundaries. A percentage alone is not enough; the resulting money amount is what matters.
4. Observe before stepping deeper
Each review window gives the current price time to produce evidence. If the campaign goal is reached, there is no reason to continue down the ladder.
5. Treat manual price changes as new information
If a merchant changes a product price directly, automated campaign behavior should not silently overwrite that decision. The campaign pauses so the merchant can review the conflict.
6. Keep a reversible history
Campaign actions are recorded so merchants can understand what changed and restore the captured original price when the campaign ends.